diff --git a/src/errors.rs b/src/errors.rs
index d63bbc9..2f9b99f 100644
--- a/src/errors.rs
+++ b/src/errors.rs
@@ -78,6 +78,13 @@ impl fmt::Display for RookeriesError {
                     file_type.to_string().red(),
                     path.red()
                 )?;
+                if path.find(std::char::REPLACEMENT_CHARACTER).is_some() {
+                    writeln!(
+                        f,
+                        "The path {} contains characters that could not be encoded to UTF-8!",
+                        path.red()
+                    )?;
+                }
                 write!(f, "Exact cause: {}", err)
             }
         }
diff --git a/src/files.rs b/src/files.rs
index 6a1f6e5..24fb91d 100644
--- a/src/files.rs
+++ b/src/files.rs
@@ -2,7 +2,10 @@ use crate::errors::RookeriesError;
 use crate::success_message;
 use colored::Colorize;
 use copy_dir::copy_dir;
-use std::{fmt, fs, io, path::{Path, PathBuf}};
+use std::{
+    fmt, fs, io,
+    path::{Path, PathBuf},
+};
 
 const ROOKERIES_UNKNOWN_FILE: &'static str = "UNKNOWN_FILE???";
 
@@ -119,7 +122,7 @@ pub fn create_directory(
 
 pub fn build_path(built_path: &Path, file_type: FileType) -> Result<PathBuf, RookeriesError> {
     built_path.canonicalize().map_err(|err| {
-        let path_causing_error = built_path.to_str().unwrap_or(ROOKERIES_UNKNOWN_FILE).to_string();
-        RookeriesError::PathBuilderError(err, path_causing_error, file_type)
+        let error_path = built_path.to_string_lossy().to_string();
+        RookeriesError::PathBuilderError(err, error_path, file_type)
     })
 }
diff --git a/src/main.rs b/src/main.rs
index e1f5537..40ae27f 100644
--- a/src/main.rs
+++ b/src/main.rs
@@ -22,7 +22,7 @@ use colored::Colorize;
 use docopt::Docopt;
 use env_logger::{Builder, Env};
 use rookeries::errors::{fatal_error, RookeriesError};
-use rookeries::files::{copy_directory, copy_file, create_directory, FileType, build_path};
+use rookeries::files::{build_path, copy_directory, copy_file, create_directory, FileType};
 use rookeries::{caution_message, header_message, success_message, Page, Site};
 use serde_json::Value;
 use std::collections::HashMap;
@@ -382,10 +382,7 @@ fn build_site(args: &Args) -> Result {
         .join("static")
         .canonicalize()
         .expect("Unable to build canonical path to assets.");
-    let assets_target_dir = build_directory(Path::new(&build_directory), Fi
-        .join("static")
-        .canonicalize()
-        .expect("Eek pathing probs.");
+    let assets_target_dir = Path::new(&build_directory).join("static");
     header_message("Copying static assets to built site...");
     copy_directory(
         &assets_source_dir,
@@ -399,8 +396,10 @@ fn build_site(args: &Args) -> Result {
     header_message("Activate plugins...");
     // TODO: Copy over only active and available markdown plugins.
     let plugin_list = vec!["hello-world", "dark-mode-switch"];
-    let plugins_install_path = build_path(Path::new(&project_directory),
-FileType::Plugin)?;
+    let plugins_install_path = build_path(
+        &Path::new(&project_directory).join("plugins"),
+        FileType::Plugin,
+    )?;
 
     let static_js_path = Path::new(&assets_target_dir).join("js");
     for plugin in plugin_list {